About Confidence Câmbio
Confidence Câmbio, you and your business in the world.
In May 2016, Confidence Currency Exchange presents to the market the result of a broad investment by the Group, which considers also Travelex’s international investment for strategic revision of its role in Brazil. With that, it redefines its role and its brand positioning.
Watch the video and check out the Confidence Currency Exchange statement.
Since Confidence Câmbio was founded, in 1996, the focus has always been uniquely and exclusively toward the exchange market. This expertise allowed Confidence to be the leader in Brazil’s exchange market, because of a broad portfolio of products and services both for touristic exchange and for international payments. The company has a broad skillset of technological investment, a strong board of specialists and a vision of the importance of availability of channels for the proper service of its clientes.
In 2010, through strong investment in the structure of the market for prepaid cards, it becomes a leader also in sales of prepaid cards for international trips, with solutions that are innovative and exclusive in this segment.
Still in 2010 Confidence Group receives authorization to open the first exchange bank in Brazil, adding complete independence to the group for the creation of new services for the sector. With that it was able to expand its area of business also to the service of other financial institutions that need quick options to conduct their exchange activities, besides offering the corporate market and individual people the possibility of making their payments for importation and exportation operations and financial remittances, without limits and with great competitiveness.
And just in the beginning of 2013, Confidence allied itself to the biggest currency exchange group in the world, Travelex, which is present in 30 countries through a network of over 1,500 stores.
Still as part of the global strategy, in the end of 2015, Confidence unifies activities with Renova Exchange with the objective of strengthening its presence in the national market. This way, the Confidence Group starts counting on more than 140 stores in all of the country and it makes around 2 million operations annually among remittances, buying and selling foreign currency, check exchange, selling and recharging prepaid cards, international remittances and payments.
2016 – A NEW CONFIDENCE CÂMBIO
In May 2016, Confidence Câmbio presents to the market the result of a broad investment by the Group, which considers also Travelex’s international investment for strategic revision of its role in Brazil. With that, it redefines its role and its brand positioning.
Confidence Câmbio’s new positioning reflects the evolution of its specialist vision in relation to the exchange segment.
As a result, the new positioning considers both markets – individual people and companies – in an integrated way, that is, with a unique platform of options for the market, Confidence Câmbio brings complete digital options in currency exchange, for whatever are the needs of our clients, whether they are companies or individual people. This way of seeing and understanding the market goes beyond the composition of a portfolio, it’s about the way of receiving, understanding and serving the needs of the client, delivering everything that is necessary so that they can complete their operations with more autonomy and simplicity.
With the change, the slogan of the company starts being “Confidence. You and your business around the world”. The conclusion is simple and truthful, only a company that lives currency exchange and is totally focused on the segment has the conditions necessary to uncomplicate processes, ease excess, make quick, modern and updated channels available to its clients to guarantee the best exchange experience for its clientes.
With the repositioning, Confidence Câmbio launches also a new online store – way more intuitive and modern than the one launched in 2013 –, an app with thorough options for buying currency, card recharge, customer service through chat, international remittances and payments. And a new website completely integrated, with options that serve companies and individual people in a simple and intuitive way.
Confidence Câmbio. You and your business around the world.